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What Makes a Localization Solution ‘Blue-Chip’

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Recently a prospective international partner company – one of the largest software and services companies in the world – said we have a ‘blue-chip’ localization solution. That got me thinking – what makes it ‘blue-chip’. I’ve always thought of ‘blue-chip’ as an investment term associated with large companies, selling high-quality products or services, predictable performance, and something investors can consider as a safe haven.

So would it be incorrect to think of the Linguify solution as a ‘blue-chip’ solution? It can instantly be rolled out in large enterprises without disrupting their existing applications, databases or other infrastructure. Linguify is high-quality given it’s deployed on over 1 million PCs worldwide, and we have almost zero support volume. Linguify is predictable in that works just the same for each application that it localizes and users have a common way of understanding localization. And of course, our customers rely on it heavily, for their core-banking environments, ERP systems, things that cannot withstand even a second of down-time. Not sure if all this adds up to ‘blue-chip’.

Still, all of us here are proud to know our prospects think of Linguify as a ‘blue-chip’ localization solution.


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